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It was produced at a time where the concept of celebrity was rapidly growing and collecting autographs was a popular hobby (not to mention lucrative
shown here
His significance lingers even now
when he exhibited at the Salon of New Realities
The loans from the campaigns were always accompanied by important advertising efforts which used every support available form postcards to posters
1954 Original French Bicycle Poster, Tour Cycliste, Super Limonade (Tour de France) Greek poster It was produced at aDate: 1954 Size: 19. 5 x 26. 5 inches Artist: Unknown I occasionally buy posters just because they appeal to my quirky side (the largest side of my personality) like this one. I've always been fascinated by the idea of the Tour de France: kind of like a bunch of modern gladiators on two wheels. Endurance, lousy weather, the Pyrenees what more could a mad cyclist wish for? A little history from Wikipedia: The Tour de France is an annual multiple stage
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